Now that the second phase of the 134th Canton Fair is underway, let’s talk about the Canton Fair. It just so happened that during the first phase, Blair, a logistics expert from Senghor Logistics, accompanied a customer from Canada to participate in the exhibition and purchase. This article will also be written based on her experience and feelings.
Introduction:
Canton Fair is the abbreviation of China Import and Export Fair. It is China's comprehensive international trade event with the longest history, the highest level, the largest scale, the most comprehensive product categories, the largest number of buyers attending the event, the widest distribution in countries and regions, and the best transaction results. It is known as "China's No. 1 Exhibition" .
Official website: https://www.cantonfair.org.cn/en-US
The exhibition is located in Guangzhou and has been held for 134 times so far, divided into spring and autumn.
Taking this autumn Canton Fair as an example, the time schedule is as follows:
The first phase: October 15-19, 2023;
The second phase: October 23-27, 2023;
The third phase: October 31-November 4, 2023;
Exhibition period replacement: October 20-22, October 28-30, 2023.
Exhibition theme:
The first phase: electronic consumer goods and information products, household appliances, lighting products, general machinery and mechanical basic parts, power and electrical equipment, processing machinery and equipment, engineering machinery, agricultural machinery, electronic and electrical products, hardware, and tools;
The second phase: daily ceramics, household products, kitchenware, weaving and rattan crafts, garden supplies, home decorations, holiday supplies, gifts and premiums, glass crafts, craft ceramics, watches and clocks, glasses, construction and decorative materials, bathroom ware equipment, furniture;
The third phase: home textiles, textile raw materials and fabrics, carpets and tapestries, fur, leather, down and products, clothing decorations and accessories, men's and women's clothing, underwear, sportswear and casual wear, food, sports and travel leisure products, luggage, medicine and health care products and medical equipment, pet supplies, bathroom supplies, personal care appliances, office stationery, toys, children's clothing, maternity and infant products.
Senghor Logistics has transported most of the above products to all over the world and has rich experience. Especially in machinery, consumer electronics, LED products, furniture, ceramic and glass products, kitchen utensils, holiday supplies, clothing, medical equipment, pet supplies, maternity, baby and children's supplies, cosmetics, etc., we have accumulated some long-term suppliers.
Results:
According to media reports, in the first phase on October 17, more than 70,000 overseas buyers attended the conference, a significant increase from the previous session. Nowadays, China's consumer electronics, new energy, and technological intelligence have become products favored by buyers from many countries.
Chinese products have added many positive aspects such as "high-end, low-carbon and environmentally friendly" to the previous evaluation of "high quality and low price". For example, many hotels in China are equipped with intelligent robots for food delivery and cleaning. The intelligent robot booth at this Canton Fair also attracted buyers and agents from many countries to discuss cooperation.
China's new products and new technologies have shown their full potential at the Canton Fair and have become the market benchmark for many foreign companies. According to media reporters, overseas buyers are very concerned about the new products of Chinese companies, mainly because it is the end of the year and the stocking season in the market, and they need to prepare for the sales plan and rhythm of the next year. Therefore, what new products and technologies Chinese companies have will be extremely critical to their sales pace next year.
Therefore, if you need to expand your company's product line, or find more new products and high-quality suppliers to support your business, participating in offline exhibitions and seeing products on the spot is a good choice. You can consider coming to the Canton Fair to find out.
Accompany clients:
(The following is narrated by Blair)
My client is an Indian-Canadian who has been in Canada for more than 20 years (I found out after meeting and chatting). We have known each other and worked together for several years.
In the past cooperation, every time he has a shipment, I will be informed in advance. I will follow up and update him on the shipping date and freight rates before the goods are ready. Then I will confirm the arrangement and arrange door-to-door service from China to Canada for him. These years have generally been smoother and more harmonious.
In March, he told me that he wanted to attend the Spring Canton Fair, but due to time constraints, he finally decided to attend the Autumn Canton Fair. So I continued to pay attention to the information of the Canton Fair from July to September and shared it with him in time.
Including the time of the Canton Fair, the categories of each phase, how to check which target suppliers on the Canton Fair website in advance, and subsequently help him register an exhibitor card, the exhibitor card of his Canadian friend, and help the customer book a hotel, etc.
Then I also decided to pick up the client at his hotel on the morning of the first day of the Canton Fair on October 15th and teach him how to take the subway to the Canton Fair. I believe that with these arrangements, everything should be in order. It was not until about three days before the Canton Fair that I learned from a chat with a supplier with whom I had a good relationship that he had never been to the factory before. Later, I confirmed with the client that it was his first time in China!
My first reaction at the time was how difficult it would be for a foreigner to come to a strange country alone, and from my previous communication with him, I felt that he was not very good at searching for information on the current Internet. Therefore, I resolutely canceled my original arrangements for home affairs on Saturday, changed the ticket to the morning of October 14th (the client arrived in Guangzhou on the night of October 13th), and decided to take him around on Saturday to familiarize himself with the environment in advance.
On October 15th, when I went to the exhibition with the client, he gained a lot. He found almost all the products he needed.
Although I was not able to make this arrangement perfect, I accompanied the client for two days and we experienced many happy moments together. For example, when I took him to buy clothes, he felt the joy of finding a treasure; I helped him buy a subway card for travel convenience, and checked for him Guangzhou travel guides, shopping guides, etc. Many small details, the customers' sincere eyes and grateful hugs when I said goodbye to him, made me feel that this trip was worth it.
Suggestions and tips:
1. Understand the exhibition time and exhibition categories of the Canton Fair in advance, and be prepared for travel.
During the Canton Fair, foreigners from 53 countries including Europe, America, Oceania and Asia can enjoy a 144-hour transit visa-free policy. A dedicated channel for the Canton Fair has also been set up at Guangzhou Baiyun International Airport, which greatly facilitates business negotiations at the Canton Fair for foreign businessmen. We believe that there will be more and more convenient entry and exit policies in the future to help import and export trade proceed more smoothly.
2. In fact, if you study the official website of the Canton Fair carefully, the information is really comprehensive. Including hotels, the Canton Fair has some cooperatively recommended hotels. There are buses to and from the hotel in the morning and evening, which is really convenient. And many hotels will provide bus pick-up and drop-off services during the Canton Fair.
So we recommend that when you (or your agent in China) book a hotel, you don’t have to pay too much attention to the distance. It is also okay to book a hotel that is farther away, but more comfortable and more cost-effective.
3. Climate and diet:
Guangzhou has a subtropical monsoon climate. During the Canton Fair in spring and autumn, the climate is relatively warm and comfortable. You can bring light spring and summer clothing here.
In terms of food, Guangzhou is a city with a strong atmosphere of trade and life, and there are also many delicious foods. The food in the entire Guangdong region is relatively light, and most Cantonese dishes are more in line with the tastes of foreigners. But this time, because Blair's customer is of Indian descent, he doesn't eat pork or beef and can only eat a small amount of chicken and vegetables. So if you have special dietary needs, you can ask for details in advance.
Prospective to the future:
In addition to the growing number of European and American buyers, the number of buyers coming to the Canton Fair from countries participating in the “Belt and Road” and RCEP countries is also gradually increasing. This year marks the 10th anniversary of the "Belt and Road" initiative. Over the past ten years, China's trade with these countries has been mutually beneficial and has achieved rapid growth. It will definitely become more prosperous in the future.
The continued growth of import and export trade is inseparable from complete freight services. Senghor Logistics has been continuously integrating channels and resources for more than ten years, optimizing sea freight, air freight, railway freight and warehousing services, continuing to pay attention to important exhibitions and trade information, and creating a comprehensive logistics service supply chain for our new and old customers.
Post time: Oct-24-2023